The Revolution Will Not Be Televised: Introduction to the Special Issue on Marketing Science and the Internet
| Year of publication: |
2000
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| Authors: | Hoffman, Donna L. |
| Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0732-2399, ZDB-ID 883054x. - Vol. 19.2000, 1, p. 1-3
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