The right to be heard and to be understood : a conceptual framework for consumer protection in emerging economies
Year of publication: |
2009
|
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Authors: | Donoghue, Suné ; De Klerk, Helena M. |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 33.2009, 4, p. 456-467
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Subject: | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Verbraucherschutz | Consumer protection | Schwellenländer | Emerging economies |
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