The rise of the virtual reality (VR) marketplace : exploring the antecedents and consequences of consumer attitudes toward v-commerce
Cuauhtemoc Luna-Nevarez and Enda McGovern
| Year of publication: |
2021
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|---|---|
| Authors: | Luna-Nevarez, Cuauhtemoc ; McGovern, Enda F. |
| Published in: |
Journal of internet commerce. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-287X, ZDB-ID 2112885-6. - Vol. 20.2021, 2, p. 167-194
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| Subject: | Attitudes | e-commerce | enjoyment | fluency | gender | immersion | marketplace | need for touch | purchase intention | self-efficacy | trust | v-commerce | virtual reality | Virtuelle Realität | Virtual reality | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Vertrauen | Confidence | Social Web | Social web | Geschlecht | Gender | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332861.2021.1875766 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012514127