The role of customer networking capability effectiveness in enhancing the salepeople's performance in small and medium enterprises
Ida Bagus Nyoman Udayana, Naili Farida
| Year of publication: |
2020
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|---|---|
| Authors: | Udayana, Ida Bagus Nyoman ; Farida, Naili |
| Published in: |
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal. - Depok : Management Research Center (MRC), Department of Management, Faculty of Economics, University of Indonesia, ISSN 2085-5044, ZDB-ID 2894978-X. - Vol. 12.2020, 2, p. 134-144
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| Subject: | Adaptive selling | Effectiveness of customer networking capability | Interaction quality | Perceived interpersonal skill | Salespeople's performance | Verkaufspersonal | Salespeople | Beziehungsmarketing | Relationship marketing | KMU | SME | Unternehmensnetzwerk | Business network | Unternehmenserfolg | Firm performance | Soziales Netzwerk | Social network | Lieferantenmanagement | Supplier relationship management | Dienstleistungsqualität | Service quality |