The role of contextual factors in eliciting creativity: primes, cognitive load and expectation of performance feedback
| Year of publication: |
2013
|
|---|---|
| Authors: | Bose, Mousumi ; Folse, Judith Anne Garretson ; Burton, Scot |
| Published in: |
The journal of consumer marketing. - Bradford : Emerald, ISSN 0736-3761, ZDB-ID 6301514. - Vol. 30.2013, 5 (26.7.), p. 400-414
|