The role of corporate identity in CSR implementation : an integrative framework
Mrwa Tourky, Philip Kitchen, Ahmed Shaalan
| Year of publication: |
2020
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|---|---|
| Authors: | Tourky, Marwa ; Kitchen, Philip J. ; Shaalan, Ahmed |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 117.2020, p. 694-706
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| Subject: | Corporate identity | CSR | Communication | Mision statement | Culture | Values | Leadership | Unternehmenskultur | Corporate culture | Corporate Social Responsibility | Corporate social responsibility | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.02.046 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012288093