The role of local government in marketing small city retailing : examining the gap between perception and reality
Year of publication: |
2023
|
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Authors: | Grimmer, Louise |
Subject: | city shopping | empty shops | local government | Retail marketing | retail mix | Einzelhandel | Retail trade | Kommunalverwaltung | Local government | Konsumentenverhalten | Consumer behaviour | Großbritannien | United Kingdom | Kommunalpolitik | Local policy |
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