The Role of Price Knowledge in Consumer Product Knowledge Structures
| Year of publication: |
2002
|
|---|---|
| Authors: | Lawson, Robert ; Bhagat, Parimal S. |
| Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 19.2002, 6, p. 551
|