The role of the marketing function in operations of a construction enterprise: Misconceptions and paradigms
Year of publication: |
1998
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Authors: | Cicmil, Svetlana ; Nicholson, Andrew |
Published in: |
Management decision : MD. - Bradford : Emerald, ISSN 0025-1747, ZDB-ID 4119460. - Vol. 36.1998, 2, p. 96-101
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