The six faces of value co-creation : a field guide for executives
Kumar Rakesh Ranjan, Stuart Read
| Year of publication: |
2017
|
|---|---|
| Authors: | Ranjan, Kumar Rakesh ; Read, Stuart |
| Published in: |
Rutgers business review. - Newark : Rutgers Business School, ISSN 2474-2376, ZDB-ID 2907294-3. - Vol. 2.2017, 1, p. 23-31
|
| Subject: | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011753357