The strategy of repeated "open" and "narrow" approaches for standardised media
Haruo Awano, Koji Tanabe
Year of publication: |
2018
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Authors: | Awano, Haruo ; Tanabe, Koji |
Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 55978-7. - Vol. 78.2018, 4, p. 261-279
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Subject: | international standardisation | MO media | strategy | tape media | Sony | alliance | open approach | narrow approach | standardised media | repeated approaches | magneto-optic | entry barrier | periodic standardisation | technology management | Standardisierung | Standardization | Mediensektor | Media industries | Innovationsmanagement | Innovation management | Kommunikationsmedien | Communication media | Markteintritt | Market entry | Welt | World |
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