The supply chain management-marketing interface in product development: An exploratory study
| Year of publication: |
2013
|
|---|---|
| Authors: | Pero, Margherita ; Lamberti, Lucio |
| Published in: |
Business process management journal. - Bradford : Emerald, ISSN 1463-7154, ZDB-ID 13799617. - Vol. 19.2013, 2 (12.4.), p. 217-244
|