The total systems myth
W. M. A. Brooker
| Year of publication: |
1968
|
|---|---|
| Authors: | Brooker, W. M. A. |
| Published in: |
Readings in marketing information systems : a new era in marketing research. - Boston, Mass. [u.a.] : Houghton Mifflin. - 1968, p. 330-340
|
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | aus: Systems & Procedures Journal. 1965, July-Aug. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001952640