The use of expert judges in scale development: Implications for improving face validity of measures of unobservable constructs
| Year of publication: |
2004
|
|---|---|
| Authors: | Hardesty, David M. ; Bearden, William O. |
| Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 57.2004, 2, p. 98-107
|
| Publisher: |
Elsevier |