The use of nonmetric multidimensional scaling in the interpretation of perception of soft drink attributes
Edward Grady Rodgers
| Year of publication: |
1970
|
|---|---|
| Authors: | Rodgers, Edward Grady |
| Subject: | Getränk ohne Alkohol | Verbraucher | Marktforschung | Vereinigte Staaten |
| Extent: | XV, 119 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | Georgia State University, Diss. 1970 |
| Notes: | Bibliogr. S. 114-117 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002707451