The value of Augmented Reality on platform-based supply chains : impact of Accuracy Effect and Entertainment Effect
Qiang Zhou, Xiaolong Guo, Can Sun
| Year of publication: |
2025
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|---|---|
| Authors: | Zhou, Qiang ; Guo, Xiaolong ; Sun, Can |
| Published in: |
Transportation research : an international journal. - Oxford : Pergamon, Elsevier Science, ISSN 1878-5794, ZDB-ID 2013782-5. - Vol. 194.2025, Art.-No. 103953, p. 1-24
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| Subject: | Accuracy Effect | Augmented Reality | Entertainment Effect | Platform-based supply chain | Self-operated store | Lieferkette | Supply chain | Virtuelle Realität | Virtual reality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2024.103953 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015449728