The value of field experiments
Year of publication: |
2015
|
---|---|
Authors: | Li, Jimmy Q. ; Rusmevichientong, Paat ; Simester, Duncan ; Tsitsiklis, John N. ; Zoumpoulis, Spyros I. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 61.2015, 7, p. 1722-1740
|
Subject: | field experiments | promotions | big data | sparsity | Feldforschung | Field research | Experiment | Big Data | Big data |
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