The value of online user generated content in product development
Nga N. Ho-Dac
| Year of publication: |
2020
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|---|---|
| Authors: | Ho-Dac, Nga N. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 112.2020, p. 136-146
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| Subject: | Distributed innovation | Open innovation | Product development | User generated content (UGC) | User innovation | Kundenintegration | Customer integration | Produktentwicklung | New product development | Innovation | Innovationsmanagement | Innovation management | Social Web | Social web | Open Innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2020.02.030 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012230570