The virtual customer
| Year of publication: |
2002
|
|---|---|
| Authors: | Dahan, Ely ; Hauser, John R. |
| Published in: |
The journal of product innovation management : an internat. publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 7221368. - Vol. 19.2002, 5, p. 332-353
|