THEMEQUAL : adapting the SERVQUAL scale to theme park services ; a case of Hong Kong Disneyland
Year of publication: |
2012
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Authors: | Tsang, Nelson K. F. ; Lee, Louisa Y. S. ; Wong, Alan ; Chong, Rita |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 29.2012, 5/6, p. 416-429
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Subject: | Freizeitwirtschaft | Leisure industries | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Hongkong | Hong Kong |
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