Thinking, feeling, and giving : the effects of scope and valuation on consumer donations
Jonathan Hasford, Adam Farmer, Stacie F. Waites
| Year of publication: |
2015
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|---|---|
| Authors: | Hasford, Jonathan ; Farmer, Adam ; Waites, Stacie F. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 32.2015, 4, p. 435-438
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| Subject: | Scope | Scope insensitivity | Emotional intelligence | Donation behavior | Fundraising | Emotion | Konsumentenverhalten | Consumer behaviour | Intelligenz | Intelligence | Zahlungsbereitschaftsanalyse | Willingness to pay | Wohltätigkeit | Charity | Verhaltensökonomik | Behavioral economics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2015.05.006 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011428931