Tight-loose coupling with customers: the enactment of customer orientation
Year of publication: |
2003
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Authors: | Danneels, Erwin |
Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 1644051. - Vol. 24.2003, 6, p. 559-576
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