To exploit or explore? : the impact of crowdfunding project descriptions and backers’ power states on funding decisions
Year of publication: |
2023
|
---|---|
Authors: | Zhang, Yufei ; DeCarlo, Thomas E. ; Manikas, Andrew S. ; Bhattacharya, Abhi |
Subject: | Exploitation | Exploration | Perceived risk | Power | Reward-based crowdfunding |
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