To share or not to share : strategic information sharing with store brand encroachment in platform markets
Dongdong Yu, Chunlin Luo, Jie Xu, C. T. Ng
Year of publication: |
2024
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Authors: | Yu, Dongdong ; Luo, Chunlin ; Xu, Jie ; Ng, C. T. |
Published in: |
Transportation research : an international journal. - Oxford : Pergamon, Elsevier Science, ZDB-ID 2013782-5. - Vol. 189.2024, Art.-No. 103632i, p. 1-23
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Subject: | Channel structure | Encroachment | Information sharing | Store brand | Handelsmarke | Markenartikel | Brand | Informationsverbreitung | Information dissemination | Vertriebsweg | Distribution channel | Theorie | Theory | Wissenstransfer | Knowledge transfer | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour |
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