Tourism marketing for cities and towns : using branding and events to attract tourists
Bonita M. Kolb, Ph.D.
| Year of publication: |
2015
|
|---|---|
| Authors: | Kolb, Bonita M. |
| Publisher: |
London : Routledge |
| Subject: | Stadtmarketing | City marketing | Tourismuswirtschaft | Tourism industry | Tourismusforschung | Tourism research | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xvi, 310 Seiten |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-138-13351-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011392339