Towards a conceptual model of country market selection : selection processes of retailers and C&C wholesalers
Bernhard Swoboda; Sandra Schwarz; Frank Hälsig
| Year of publication: |
2007
|
|---|---|
| Authors: | Swoboda, Bernhard ; Schwarz, Sandra ; Hälsig, Frank |
| Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 17.2007, 3, p. 253-282
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| Subject: | Metro Group | Cash-and-Carry-Markt | Cash-and-carry wholesale | Einzelhandel | Retail trade | Internationaler Markteintritt | International market entry | Internationale Marktsegmentierung | International market segmentation | Welt | World |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003503867