TRIZ for reverse inventing in market research : a case study from WITTENSTEIN AG, identifying new areas of application of a core technology
Markus Glaser and Bert Miecznik
| Year of publication: |
2009
|
|---|---|
| Authors: | Glaser, Markus ; Miecznik, Bert |
| Published in: |
Creativity and innovation management. - Oxford [u.a.] : Willey-Blackwell, ISSN 0963-1690, ZDB-ID 1151216-7. - Vol. 18.2009, 2, p. 90-100
|
| Subject: | Wittenstein Motion Control GmbH <Igersheim> | Erfindung | Invention | Innovationsmanagement | Innovation management | Marktforschung | Market research | Deutschland | Germany |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003856283