Trust-Assuring Arguments in B2C E-commerce: Impact of Content, Source, and Price on Trust
| Year of publication: |
2009
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|---|---|
| Authors: | Kim, Dongmin ; Benbasat, Izak |
| Published in: |
Journal of management information systems : JMIS. - Armonk, NY : Sharpe, ISSN 0742-1222, ZDB-ID 8831270. - Vol. 26.2009, 3 (1.12.), p. 175-207
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