Trying harder and doing worse : how grocery shoppers track in-store spending
Year of publication: |
2010
|
---|---|
Authors: | Ittersum, Koert van ; Pennings, Joost M. E. ; Wansink, Brian |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 74.2010, 2, p. 90-104
|
Subject: | Verfügbares Einkommen | Disposable income | Privater Konsum | Private consumption | Lebensmittel | Food | Konsumentenverhalten | Consumer behaviour | USA | United States |
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