Two tales on resale
Felix Höffler; Klaus M. Schmidt
In some markets vertically integrated firms sell directly to final customers hut also to independent downstream firms with whom they then compete on the downstream market. It is often argued that resellers intensify competition and benefit consumers, in particular when wholesale prices are regulated. However, we show that (i) resale may increase prices and make consumers worse off and that (ii) standard retail minus X regulation may increase prices and harm consumers. Our analysis suggests that this is more likely if the number of integrated firms is small, the degree of product differentiation is low, and/or if competition is spatial.
Year of publication: |
2007
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Authors: | Höffler, Felix ; Schmidt, Klaus M. |
Publisher: |
München : Sonderforschungsbereich/Transregio 15 Governance and the Efficiency of Economic Systems |
Subject: | Resale regulation | wholesale | spatial product differentiation | non-spatial product differentiation | vertical restraints | Produktdifferenzierung | Product differentiation | Theorie | Theory | Preisbindung | Resale price maintenance | Wettbewerbsbeschränkung | Restraints of competition | Produktqualität | Product quality | Räumlicher Wettbewerb | Spatial competition | Großhandel | Wholesale trade |
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