U.S. consumer m-commerce involvement: Using in-depth interviews to propose an acceptance model of shopping apps-based m-commerce
| Year of publication: |
2019
|
|---|---|
| Authors: | Cheong, Hyuk Jun ; Mohammed-Baksh, Sufyan |
| Published in: |
Cogent Business & Management. - Abingdon : Taylor & Francis, ISSN 2331-1975. - Vol. 6.2019, p. 1-18
|
| Publisher: |
Abingdon : Taylor & Francis |
| Subject: | M-commerce | mobile marketing | lived experiences | technology acceptance model | consumer acceptance of technology | qualitative research | in-depth interviews |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Article |
| Language: | English |
| Other identifiers: | 10.1080/23311975.2019.1674077 [DOI] 1771308494 [GVK] hdl:10419/244738 [Handle] RePEc:taf:oabmxx:v:6:y:2019:i:1:p:1674077 [RePEc] |
| Source: |
Persistent link: https://www.econbiz.de/10012657029