Understanding business markets : interaction, relationships and networks
The Industrial Marketing & Purchasing Group. Ed. by David Ford
| Year of publication: |
1990
|
|---|---|
| Other Persons: | Ford, David (contributor) |
| Institutions: | IMP Group (contributor) |
| Publisher: |
London [u.a.] : Acad. Press |
| Subject: | Internationales Marketing | Aufsatzsammlung | Strategisches Management | Marketing | Industriebetrieb | Investitionsgütermarketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 556 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-12-262141-7 ; 0-12-262140-9 |
| Source: |
Persistent link: https://www.econbiz.de/10004092487