Understanding consumer loyalty to technology-based self-services with credence qualities
Year of publication: |
2015
|
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Authors: | Schuster, Lisa ; Proudfoot, Judy ; Drennan, Judy |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 29.2015, 6/7, p. 522-532
|
Subject: | Continued use | mHealth | Credence qualities | Model of Goal-Directed Behavior | Technology-based self-service | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Produktqualität | Product quality | Kundenzufriedenheit | Customer satisfaction | Theorie | Theory | Qualitätsmanagement | Quality management | Beziehungsmarketing | Relationship marketing |
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