Understanding customer retention in Eurotel Prague - TRI*M index is only average ...
Lenka Šilerová
| Year of publication: |
2004
|
|---|---|
| Authors: | Šilerová, Lenka |
| Published in: |
Putting Stakeholder Management into Practice. - Berlin : Springer-Verlag, ISBN 978-3-540-20691-0. - 2004, p. 53-59
|
| Subject: | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Index | Index number | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002140644