Understanding factors affecting mobile services adoption : case of Thailand

Tugrul U. Daim; Fahad Aldhaban; Jay Justice; Nuri Basoglu

Year of publication:	2014
Authors:	Daim, Tugrul U. ; Aldhaban, Fahad ; Justice, Jay ; Basoglu, Nuri
Published in:	International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5688, ZDB-ID 2498765-7. - Vol. 6.2014, 2, p. 51-69
Subject:	Mobile Services \| Pairwise Comparison \| Technology Adoption \| Telecommunication \| Thailand \| Mobilkommunikation \| Mobile communications \| Innovationsakzeptanz \| Innovation adoption \| Innovationsdiffusion \| Innovation diffusion \| Mobile Business \| Mobile business \| Informationstechnik \| Information technology

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