Understanding restaurant clients' intention to use mobile applications : a comparative study of France and Russia
Year of publication: |
2020
|
---|---|
Authors: | Kondrateva, Galina ; Ammi, Chantal ; Baudier, Patricia |
Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 28.2020, 3, p. 1-16
|
Subject: | Intention to Use | Loyalty | Mobile Application | Restaurant Industry | Trust | Usability | Gastronomie | Restaurant industry | Frankreich | France | Russland | Russia | Mobile Anwendung | Mobile application | Vergleich | Comparison | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Kundenzufriedenheit | Customer satisfaction | Mobilkommunikation | Mobile communications | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing | Benutzerfreundlichkeit |
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