Understanding the intention to use mobile banking by existing online banking customers : an empirical study
Year of publication: |
2020
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Authors: | Singh, Sindhu ; Srivastava, R. K. |
Published in: |
Journal of financial services marketing : JFSM. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 1363-0539, ZDB-ID 1443521-4. - Vol. 25.2020, 3/4, p. 86-96
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Subject: | Mobile banking | Online banking | Technology adoption | Developing countries | Digital banking | Digitalisierung | Digitization | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Mobile Business | Mobile business | Konsumentenverhalten | Consumer behaviour | Entwicklungsländer |
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