Understanding the relationship between attribute performance and overall satisfaction: Theory, measurement and implications
| Year of publication: |
2005
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|---|---|
| Authors: | Busacca, Bruno ; Padula, Giovanna |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 23.2005, 6, p. 543-561
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