Unlocking resilience and performance : the dynamic impact of collaborative social media integration in operations, marketing and sales
Severina Cartwright, Juneho Um, and Iain Davies
| Year of publication: |
2025
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|---|---|
| Authors: | Cartwright, Severina ; Um, Juneho ; Davies, Iain |
| Published in: |
Supply chain management. - Bingley : Emerald, ISSN 1758-6852, ZDB-ID 2028208-4. - Vol. 30.2025, 1, p. 86-105
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| Subject: | Collaboration | Operations and supply chain management-marketing collaboration | Organisational performance | Performance | Resilience | Resilience capability | Social media | Social Web | Social web | Lieferkette | Supply chain | Unternehmenserfolg | Firm performance | Coping-Strategie | Coping strategy | Performance-Messung | Performance measurement | Unternehmenskooperation | Inter-firm cooperation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SCM-05-2024-0310 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015272515