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A product and a price bundle in an efficient choice set : how do choice framing and goal orientation influence preferences?
Sett, Rahul Kumar, (2014)
Urbanized young Indians : are they goal oriented? ; a scale-validation study of the regulatory focus questionnaire in the Indian context
Sett, Rahul Kumar, (2012)
Market orientation : firm performance link in a dynamic environment : looking inside the black box
Sett, Rahul Kumar, (2018)