User behaviour modeling, recommendations, and purchase prediction during shopping festivals
Ming Zeng, Hancheng Cao, Min Chen, Yong Li
| Year of publication: |
2019
|
|---|---|
| Authors: | Zeng, Ming ; Cao, Hancheng ; Chen, Min ; Li, Yong |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 29.2019, 2, p. 263-274
|
| Subject: | Online shopping | Behavior analyse | Recommendations | Purchase prediction | Collaborative filtering | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Personalisierung | Personalization | Prognoseverfahren | Forecasting model |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12525-018-0311-8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012112957