User goals in technology-based self-service systems
Year of publication: |
2013
|
---|---|
Authors: | Lin, Yu-ling ; Lin, Da |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 8.2013, 3, p. 287-303
|
Subject: | technology-based self-service systems | means-end chains | MECs | customer value | user goal | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Kundenwert | Customer value | Kundenintegration | Customer integration | Kundenzufriedenheit | Customer satisfaction |
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