Using AI to predict service agent stress from emotion patterns in service interactions
Purpose: A vast body of literature has documented the negative consequences of stress on employee performance and well-being. These deleterious effects are particularly pronounced for service agents who need to constantly endure and manage customer emotions. The purpose of this paper is to introduce and describe a deep learning model to predict in real-time service agent stress from emotion patterns in voice-to-voice service interactions. Design/methodology/approach: A deep learning model was developed to identify emotion patterns in call center interactions based on 363 recorded service interactions, subdivided in 27,889 manually expert-labeled three-second audio snippets. In a second step, the deep learning model was deployed in a call center for a period of one month to be further trained by the data collected from 40 service agents in another 4,672 service interactions. Findings: The deep learning emotion classifier reached a balanced accuracy of 68% in predicting discrete emotions in service interactions. Integrating this model in a binary classification model, it was able to predict service agent stress with a balanced accuracy of 80%. Practical implications: Service managers can benefit from employing the deep learning model to continuously and unobtrusively monitor the stress level of their service agents with numerous practical applications, including real-time early warning systems for service agents, customized training and automatically linking stress to customer-related outcomes. Originality/value: The present study is the first to document an artificial intelligence (AI)-based model that is able to identify emotions in natural (i.e. nonstaged) interactions. It is further a pioneer in developing a smart emotion-based stress measure for service agents. Finally, the study contributes to the literature on the role of emotions in service interactions and employee stress.
Year of publication: |
2020
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Authors: | Bromuri, Stefano ; Henkel, Alexander P. ; Iren, Deniz ; Urovi, Visara |
Published in: |
Journal of Service Management. - Emerald, ISSN 1757-5818, ZDB-ID 2495133-X. - Vol. 32.2020, 4 (29.09.), p. 581-611
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Publisher: |
Emerald |
Saved in:
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