Using an elaboration likelihood approach to better understand the persuasiveness of website privacy assurance cues for online consumers
Year of publication: |
2012
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Authors: | Lowry, Paul Benjamin ; Moody, Greg ; Vance, Anthony ; Jensen, Matthew ; Jenkins, Jeff ; Wells, Taylor |
Published in: |
Journal of the Association for Information Science & Technology. - Association for Information Science & Technology. - Vol. 63.2012, 4, p. 755-776
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Publisher: |
Association for Information Science & Technology |
Saved in:
Saved in favorites
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