Using 'hard' and 'soft' technologies for global new product development
| Year of publication: |
1996
|
|---|---|
| Authors: | McDonough III, Edward F. ; Kahn, Kenneth B. |
| Published in: |
R & D management. - Oxford [u.a.] : Wiley-Blackwell, ISSN 0033-6807, ZDB-ID 1215620. - Vol. 26.1996, 3, p. 241-254
|