Using portfolio theory to predict the impact of reduction in product width on sales
Year of publication: |
December 2016
|
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Authors: | Brzęczek, Tomasz |
Published in: |
Journal of business economics and management. - Vilnius : VTGU Press Technika, ISSN 1611-1699, ZDB-ID 2208925-1. - Vol. 17.2016, 6, p. 1222-1236
|
Subject: | modern portfolio theory | product width | product category reduction | sales mean and variance | sales smoothing | seasonality smoothing | Portfolio-Management | Portfolio selection | Theorie | Theory | Verkauf | Selling | Absatz | Sales |
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