Using the Dirichlet model to predict how fashion brands compete and grow on eBay
Year of publication: |
2021
|
---|---|
Authors: | Chowdhury, Shamim ; Barker, Alicia ; Trinh, Giang ; Lockshin, Larry |
Published in: |
Journal of Consumer Behaviour. - Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 21.2021, 1 (21.11.), p. 63-79
|
Publisher: |
Wiley |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Using the Dirichlet model to predict how fashion brands compete and grow on eBay
Chowdhury, Shamim, (2022)
-
Do product variants appeal to different segments of buyers within a category?
Trinh, Giang, (2009)
-
Purchasing behaviour of ethnicities : are they different?
Trinh, Giang, (2020)
- More ...