Using the Dirichlet model to predict how fashion brands compete and grow on eBay
Year of publication: |
2022
|
---|---|
Authors: | Chowdhury, Shamim ; Barker, Alicia ; Trinh, Giang ; Lockshin, Lawrence S. |
Subject: | Mode | Fashion | Markenartikel | Brand | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Prognoseverfahren | Forecasting model | Großbritannien | United Kingdom |
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