Using the scenario planning technique for analysing and modeling long term product positioning problems
Umut Asan
| Year of publication: |
2004
|
|---|---|
| Authors: | Asan, Umut |
| Published in: |
Advances in management research : TUB-ITÜ Workshop 2003, 7 - 10 November 2003, Berlin, Germany ; proceedings. - Berlin : Techn. Univ., ISBN 3-00-013242-2. - 2004, p. 1-17
|
| Subject: | Szenariotechnik | Scenario analysis | Theorie | Theory |
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002460686