Using unlabeled data mining to detect customer perceptions of undefined commodity problems
Yiqiong Wu, Qing Zhu, Shan Liu, Fan Zhang, Linbo Wang
| Year of publication: |
2021
|
|---|---|
| Authors: | Wu, Yiqiong ; Zhu, Qing ; Liu, Shan ; Zhang, Fan ; Wang, Linbo |
| Published in: |
International journal of services technology and management : IJSTM. - Geneva : Inderscience Enterprises Ltd., ISSN 1741-525X, ZDB-ID 2048156-1. - Vol. 27.2021, 3, p. 209-228
|
| Subject: | text mining | electronic commerce | online retailing | customer service | customer perception | Data Mining | Data mining | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Kundenservice | Customer service | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Wahrnehmung | Perception |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJSTM.2021.115164 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012594219